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Luxology Press Release
Luxology Ships NPR Kit for modo
Non-Photorealistic Rendering Kit Produces Hand-Drawn and Traditional Looks for Architectural, Fine Art, and Technical Illustration Projects
MOUNTAIN VIEW, Calif. – August 30, 2012 – Sometimes photoreal is too real. Artists need options, clients want choices, and ideas rarely fit under one umbrella. Today, freedom can be found in Luxology’s® NPR Kit for modo — a non-photorealistic rendering package that allows expressive, hand-drawn looks and animations to be achieved in 3D renderings. With this new all-in-one kit, modo 601® users will now be able to access classic art styles when rendering anything from product visualizations to anime and fine art.
“Pushing the boundaries of 3D rendering back to a traditional look delivers an organic feel that resonates with people,” said Yazan Malkosh, beta tester and founder of 9b Studios. “The NPR Kit cleverly juxtaposes the 3D medium with a 2D look, so you can show your audience something that is both new and familiar.”
With material options for ‘toon’ shading, stippling, halftones, and edge rendering, the NPR Kit is the quickest path to unique representations of architecture, products and characters in modo. And since the NPR Kit can mimic traditional styles like blueprints, sketches and chalk drawings, it is a valuable resource for technical illustration, where edges and other important features are emphasized at the expense of detailed visual accuracy. Or on cartoon productions, where solid colors and strong lines are used to convey emotion.
The eight shaders included in the NPR Kit offer a high degree of artistic control, as exemplified by the SketchTone shader, which uses hand-sketched hatching examples to map an artist’s personal drawing style to any 3D surface. High priority strokes appear even where there is little shading; while lower priority strokes are filled in later, as the shading grows darker. This technique not only reproduces the hand-drawn quality of the strokes used, but also the artist’ss own interpretation of the surface. The NPR Kit also includes pre-built materials, still and animated backgrounds, sample NPR scenes, Sketchmaps, and tutorials.
“The NPR Kit brings familiar 2D styles back to the table,” said Bob Bennett, VP of Marketing for Luxology. “The ability to emphasize the edge, color and pattern details of 3D models with a range of traditional looks really extends the creative options for modo designers and artists.”
Pricing and Availability
The NPR Kit is available immediately for use with modo 601 on both Mac OS X and Windows operating systems for a suggested retail price of $199. The NPR Kit is currently offered for $149 for a limited time and can be purchased thru authorized Luxology resellers or on Luxology’ss website at: www.luxology.com/store/NPR/ .
modo 601 is an innovative 3D modeling, painting, rendering, and animation software designed to accelerate the creation of world-class designs and high-quality renderings. modo’s modern workflow and advanced toolset deliver enhanced productivity for film/broadcast, game development, design visualization, package design, and graphic arts. A favorite tool among many designers and artists, modo’s flexible toolset offers one of the fastest paths to content creation on the PC and Mac.
Based in Mountain View, Calif., Luxology® LLC is an independent technology company developing next-generation 3D content creation software that enhances productivity via artist-friendly tools powered by a modern underlying architecture called Nexus®. Founded in 2002, by Allen Hastings, Stuart Ferguson and Brad Peebler, Luxology is home to some of the top 3D engineering expertise in the industry. More information on the company, its licensable Nexus technology, its flagship product modo® and a gallery of images from the active modo community is available online at www.luxology.com.
Download full size image: modo_NPR_chris_golchert_hippo.jpg (720 pixels wide by 663 pixels tall)
Credit: modo image by Chris Golchert
Description: Image from NPR Kit for modo. Halftone hatching lines follow the contours of the surface while textured Edge Ink provide the rough outlines for this pen-and-ink style illustration. The new See Background mode reveals the distressed paper under the ink with a single click. By Chris Golchert.
Download full size image: modo_NPR_james_guard_farrah_hallway.jpg (1920 pixels wide by 900 pixels tall)
Credit: modo image by James Guard
Description: Image from the new NPR for modo shows Edge ink and Halftone shading layered over the Toon material. A layer of noise adds a grungy, weathered feel by breaking the smooth contours of the diffuse bands. By James Guard.
Download full size image: modo_NPR_richard_yot_hard_punch.jpg (800 pixels wide by 533 pixels tall)
Credit: modo image by Richard Yot
Description: Image from the new NPR Kit for modo. Stark contrast created with Toon shader adds emotional punch to this character. By Richard Yot.
Download full size image: modo_NRP_ogre_hut_sample.jpg (1280 pixels wide by 1024 pixels tall)
Credit: modo image by Arnie Cachelin
Description: Image from the new NPR Kit for modo. Artist-built Sketchmaps are used to provide texture and hatching effects across different parts of a simple 3D scene. In this way, artist intent is preserved and unique images are readily produced. Image by Arnie Cachelin.
Download full size image: modo_NRP_richard_yot_gooch_bot.jpg (591 pixels wide by 764 pixels tall)
Credit: modo image by Richard Yot
Description: Image from the new NPR Kit for modo. Gooch shading is used in this image, which delivers shading with an even brightness, where shadowed areas are gently tinted instead of darkened, and bright areas are given a warm cast. This keeps details and edge lines visible, and keeps bright areas distinct from the background background. Image by Richard Yot.
© Copyright 2002 - 2012 Luxology LLC. modo and Nexus are registered trademarks of Luxology LLC., in the USA and/or other countries. All products or brand names mentioned are trademarks or registered trademarks of their respective holders.
For more information, press only:
Colin McLaughlin, (503) 796-9822, Press Contact
2525 East Charleston Road
Mountain View, CA 94043-1636
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