Ford Motor Company Illustrator Integrates modo into
Pipeline
Powerful 3D Modeling, Painting and Rendering Software
Assists Industrial Illustrator in Product Visualization
and Design
San Mateo, Calif. - June 6, 2006 - Luxology® LLC,
an independent technology company developing next-generation
3D content creation software, today announced that Ford
Motor Company Illustrator, Chris Szetela has integrated
modo™ 201 into his production pipeline. Chosen
for its intuitive toolset and customizable interface,
modo 201 is being used by Ford Motor Company’s
illustration and graphics department at the company’s
world headquarters in Dearborn, Mich.
"I recently used modo for a diagram photo-illustration,
where I had to model a generic air conditioning system
that would fit the same perspective as a photo of a Shelby
Mustang GT 500, and then combine the two images together
for a final illustration that appeared on one of our
Motorcraft® posters," said Chris Szetela, Ford
Motor Company. "modo was very easy to learn and
its interface is obviously designed with the artist in
mind. I was able to customize scripts and assign macros
to hotkeys - powerful features that helped simplify and
expedite my 3D content creation process."
Built on an ultra clean code base, modo 201 is an innovative
3D modeling, painting and rendering software designed
to work smoothly in conjunction with other leading 2D
and 3D software applications. modo 201 accelerates the
creation of world-class models, associated color and
normal maps, and ultra high-quality renderings in a modern
workflow customized to enhance productivity for 3D artists
working in game development, film visual effects, video
production, graphic arts and design visualization.
"modo 201 has so many useful tools, but a few
of my favorites are Loop Slice, Bridge, Mirror, Edge
Bevel and all of the falloff settings," continues
Szetela. "One very handy workflow advantage is that
if I render something in modo 201 and set the alpha to ‘Opacity’,
I don’t have to clip it out of the background.
modo also fits very easily into my existing production
pipeline, which consists of Adobe Photoshop and Illustrator,
as well as various other 3D applications."
"This is a great example of how modo can be used
to assist in the illustration pipeline at Ford World
Headquarters, and fit in smoothly with existing tools
from Adobe Systems and other vendors," said Brad
Peebler, president of Luxology. "We are committed
to providing 3D tools that stand up to the exacting quality
standards of great companies like Ford Motor Company."
Pricing and Availability for modo
modo 201 is available now for the price of USD
$895 through Luxology and its worldwide reseller partners
on both the Windows and Mac OSX platforms. To purchase,
learn more about modo 201 or see a gallery of images,
please visit www.modo3d.com or contact Luxology at (650)
378-8506.
About Luxology
Based
in San Mateo, Calif., Luxology, LLC is an independent
technology company developing next-generation 3D content
creation software that enhances productivity via artist-friendly
tools powered by a modern underlying architecture. Founded
in 2002 by Allen Hastings, Stuart Ferguson and Brad
Peebler, Luxology is home to some of the top 3D engineering
expertise in the industry. For more information on Luxology,
its flagship product modo, and the active modo community,
please visit www.modo3d.com.
modo is a registered trademark of Luxology LLC., in
the USA and/or other countries. All products or brand
names mentioned are trademarks or registered trademarks
of their respective holders.
© Copyright 2006 Luxology LLC
######
For more information, press only:
Liaison Inc.
Scotti
McGowan, (604) 929-8498, Press Contact
Reader contact:
Luxology, LLC
1670
South Amphlett Blvd Suite 214
San
Mateo, CA 94402
(650)
378-8506
info@luxology.com
http://www.modo3d.com
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